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Reach for the Stars – Start Your Own Swim School

Are you thinking about starting afresh post-lockdown, and considering setting-up your own swim school, but do not where to start?

Then, this is the perfect webinar for all those that have wanted to go out alone after working for a company or always just taught a few private clients and wanted to expand towards a full school and brand.

Our speaker, Adam, will talk through all the key business areas that need to be considered and show how setting up a swim school is more than achievable.

The webinar will include a brief introduction on the following subjects:

  • Products to offer – Private, Groups, Baby, Adults, Squads etc
  • Difference in swim schools – leisure centres, private, health clubs
  • Best use of pool space and pool mapping
  • Team management and training
  • Policies – legal considerations i.e., contracts, pool venue agreements, insurance
  • KPI’s – occupancy and how that equates to margin and growth etc.
  • Online swim systems
  • Assessments and badging
  • Qualifications and Poolside lifesaving cover
  • Health and Safety – Risk assessments
  • Equipment
  • Payroll and or employed vs self employed
  • STA Swim Star accreditation and benefits.

This programme contains a full webinar recording which has already taken place, delivered by Adam Comfort – Comfort Aquatics.

CPD Value
½ Point
Validity of Programme
This programme does not expire.
Length of Programme
Approximately 1 hour 2 minutes.
Assessment Criteria


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